In its ten-year life, Brand Republic has come to dominate online B2B publishing in the marketing communications sector. Nothing stays still, however, and in July 2010 we introduced a series of pivotal changes.
Based on months of research, the site redesigned and relaunched under the four main pillars of news, comment, insight and jobs.
Led by the maxim ‘analyse, interpret, deliver, engage’ Brand Republic sits at the heart of the marketing communications community, and through the website and associated live events and awards penetrates deep into the professional lives of its readers.
Under the strapline ‘Connecting advertising, marketing, media and PR’ it brings together the community of brands that make up the Brand Republic Group – Campaign, Marketing, MediaWeek and PRWeek.
During the summer of 2011, it will take the next step in its development: introducing a paid-for access strategy.