The Campaign Asia-Pacific network of web sites launched in June 2010 as the region’s most comprehensive destination for advertising and marketing professionals right across Asia Pacific, giving its users a combination of up to the minute news and views plus a searchable archive of more than 50,000 articles, research and case studies. An editorial team 15-strong across the region adds more than 200 items of new content to the web sites each month.
CampaignAsia.com web site takes up the position of the industry’s leading pan-regional web site for news insight and research. To develop local market coverage and communities, the regional site is be joined by 4 local market sites. The local sites, with dedicated Editors, produce new, local-market content, including news, blogs, videos, creative work, jobs and photo galleries. They give local marketers, planners and agency personnel a rich and high quality insight into their specific market. Users can browse and search between regional and local sites seamlessly and advertisers can target by sector and market across the whole network.
|Unique Visitors across the Asia Network||149,313*|
|Website traffic will be audited by the BPA and the first audit will be published in March 2011.||*There will be some duplication of unique users on local and regional sites. Industry Sector figures|