The Marketing Direct brand comprises a monthly magazine, the Marketing Direct website, awards, forums, conferences, directories, along with a raft of supplements.
The brand's audience comprises senior clients and agencies responsible for direct marketing and suppliers to the industry.
It's the most comprehensive brand operating in this fast-growing sector. It covers direct mail to e-mail and SMS messaging, and encompasses all forms of direct and one-to-one contact between marketers and their consumers.
Marketing Direct is widely respected in the marketing field, providing its audience with in-depth coverage and analysis of significant developments in an area of marketing communications that's both increasingly important and complex.