Campaign has launched a new events series, Campaign Underground, which kicks off this April.
Campaign Underground is a unique series of live events that aims to inspire creative thinking. The launch event, ‘Applied Manipulation’ will occur on the 26th April at Islington Metal Works.
Campaign Underground will feature inspiring talks from behavioural leaders and brands, whilst investigating how to make ‘practical use of behavioural science’.
The events will bring together unexpected voices in unusual places. Whether in an underground crypt, an industrial metal works or a crumbling music hall, the events are focused on ensuring delegates are truly inspired.
Jennie Meynell, Head of Event Partnerships, says: "We're really excited to be launching a new series of events for Campaign in 2017. In a cross between Ted Talks and a mini "Secret Cinema, Campaign Underground will shed the traditional ‘conference’ format, bringing together unexpected voices in unusual places with immersive experiences, presenting a chance to be genuinely inspired.
"We've teamed up with agency PrettyGreen who will be hosting sensory experiments throughout the event, with the creation of edible delights that aren’t what they seem, an encounter with a professional mentalist and the chance for guests to make an on-the-spot, life changing decision."
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