The Indian edition of Haymarket gadget title Stuff offers the lowdown on lifestyle gadgets, luxury gadgets, private jets, yachts and adventure sports.

Like the original UK edition, Stuff India aims to become one of the most recognisable magazines on the rack.

Although its target audience is men in their 20s and 30s, readers of all ages and genders are bound by one common trait: an addiction to the shiny things in life.

Editor Nishant Padhiar, former the editor of T3 and consultant editor on AV Max, also edits the Indian edition of fellow Haymarket title What Hi-Fi? Sound and Vision.

Stuff India is among 25 international editions of the title, which together reach more than one million readers worldwide.